Shared reference

ODEZ MEDIA NOW brand guide.

A quick source of truth for our visual identity. Use these colors and design cues to keep website, social, training, and promotional content feeling like one brand.

Color system

Our core palette

Copy the HEX values into your design tools.

Charcoal

#080D12

Primary page background

Electric violet

#711BFF

Expressive visual accent

Signal lime

#C8FF28

Primary action and emphasis

Panel

#151A25

Cards and elevated surfaces

Muted text

#AEB3BF

Supporting copy

Wordmark

ODEZ MEDIA NOW

Use the company name as a clear text wordmark. Keep “NOW” in signal lime against the dark charcoal background.

Typography

Bold, direct headlines.

The site uses a modern sans-serif system font stack. Use bold display headlines for hierarchy, readable sentence-case body copy, and short labels with generous letter spacing.

Illustration style

Violet and lime strategy illustration sample

Violet and lime AI workflow illustration sample

Violet and lime video illustration sample

Use original, dimensional AI-and-digital-marketing imagery in electric violet and lime, set against charcoal. Avoid generic stock visuals when a custom illustration fits.

Voice & layout

Clear, capable, and welcoming.

Explain AI and digital marketing in plain English. Be confident without overpromising. Use generous spacing, strong contrast, simple navigation, and one clear primary action at a time.

View policies & documents

This guide reflects the current website identity and can be updated as our brand assets and approved materials evolve.